Why Choose Cruise Holidays?
As North America's oldest cruise-speciality retailer, Cruise Holidays is recognized for its instant credibility within the cruise industry and our outstanding value to the cruising customer:
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Strength and Integrity - These qualities are hallmarks of Cruise Holidays and our parent company, Travel Leaders Group (ranked one of the top ten American travel sellers in Travel Weekly's 2011 Power List).
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National Marketing - Our national marketing program includes the design, print, owner customization and mail (and email) fulfillment to the franchisees' clientele. More than 2.6 million marketing pieces were mailed or emailed on behalf of our franchise owners last year. Our "layered" marketing approach ensures you'll be able to target the right clients with the right marketing at the right time, eliminating junk mail and increasing your chances to close more sales.
- Technology - Our proprietary software program helps franchise owners manage all customer relationships and bookings, saving client preferences, trip histories and more. All marketing is integrated with our website program and you'll receive your own, personalized website to immediately bolster your professional credibility. Our proprietary software also helps you manage your accounting. In addition, the password-protected Cruise Holidays extranet, The Bridge, provides a one-stop shop for news and information to help you stay informed as a franchise owner.
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Cruise University - A week of in-depth classroom training, enhanced by additional online training, helps ensure you learn what you need to know to start a successful career in the cruise industry.
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Continued Education Program - We have continuous training online, at sea, and at our headquarters. Support Service experts are just an 800-number or email away.
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Opening Support - Receive step by step assistance with the launch of your new career. |
The Secret To Our Success

Cruise Holidays' secret to success is our people. Our management team consists of former franchise owners, as well as experts in vendor relations, marketing, public relations, accounting and much more. In many cases, they have "been in your shoes" and understand the unique needs of what it means to own a franchise. Our support team is highly accessible and prides itself on the strong relationships built with our franchise owners over the course of nearly three decades.
Why Choose the Cruise Industry?
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Commissions. Cruise lines pay commissions to travel agents for their work keeping ships full. A cruise onboard a premium cruise line can easily cost $2,000 per person. For a family of four at that price point, with a 15% commission, the cruise booking agent would earn $1,200.
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Time is Money. Research indicates it takes 35% less time to sell and book a cruise versus comparable land vacations. An estimated 90 to 92% of cruise passengers make their vacation plans using a personal travel planner as opposed to the Internet. Why? Because cruise purchasers benefit from the education and relationships they can only get from a professional cruise planner. This enables many of our franchise owners to attain a repeat clientele rate between 50% and 60% within their second year of operation. Our franchisees also benefit from strong word of mouth referral marketing. |
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| The Cruise Market Potential is Strong*
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94% of past cruisers report cruising to be a satisfying experience.
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77% of past cruisers intend to cruise again in the next three years.
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Cruise vacationers use the services of a travel agent more than non-cruise vacationers. |
*Data from Cruise Lines International Association's (CLIA's) 2011 Market Profile Study
Click below to start your Self-Guided Tour or to Request More Information about Cruise Holidays!
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